Featured Products



Coca-Cola Strawberry Float

Launching in summer 2027, Coca-Cola Strawberry Float combines the iconic taste of Coca-Cola with strawberry and creamy vanilla notes inspired by a classic ice cream float. The limited-time flavor taps into consumers’ appetite for nostalgic summer treats while delivering a new way to experience Coca-Cola. Two in three Gen Z consumers expressed interest in purchasing Coca-Cola Strawberry Float[1], while 70% of Coca-Cola flavor shoppers say they are always looking to try new sparkling flavors[2]. Coca-Cola Strawberry Float will be available in full-sugar and Zero Sugar varieties in 20-ounce PET bottles and 12-ounce 12-packs.


Coca-Cola Cherry Lime

Coca-Cola Cherry Lime brings a refreshing new twist to a familiar favorite, pairing the taste of Coca-Cola Cherry with lime. Launching in February 2027, the innovation is designed to appeal to Gen Z flavor seekers and variety-driven sparkling consumers while building on the strength of Coca-Cola’s cherry portfolio. In testing, the concept generated 67% purchase intent among Gen Z consumers and strong attention at shelf[3]. Coca-Cola Cherry Lime will be available in full-sugar and Zero Sugar varieties in 20-ounce PET bottles and 12-ounce 12-packs.


Prebiotic Sodas (Coca-Cola Zero Sugar, Sprite Zero Sugar and Fresca)

A regional test-and-learn featuring Coca-Cola Zero Sugar, Sprite Zero Sugar and Fresca, each formulated with 6 grams of prebiotic fiber to support digestive health while delivering the zero-sugar taste consumers know and love. The pilot is available for a limited time at select retailers.


Smartwater Sparkling

Smartwater is expanding into sparkling water with smartwater sparkling, launching nationally in February 2027. Made with vapor-distilled purified water, perfectly carbonated and enhanced with electrolytes for a crisp taste, it delivers the taste customers know and love from smartwater with zero calories and zero sweeteners. Available in a 12-ounce sleek can 8-pack and 0.5-liter PET 8-pack, smartwater sparkling expands the brand across more occasions, including meals, entertaining and social gatherings.


Topo Chico Colección

Topo Chico is also expanding the ways consumers can experience the trademark with Topo Chico Colección, launching in October 2026. The carbonated filtered water is inspired by the legendary Topo Chico taste, bringing together exceptional effervescence and a carefully crafted mineral blend in a canned format. Colección complements original Topo Chico Mineral Water while giving the trademark another way to reach consumers across more occasions and formats.


Topo Chico Sabores Pineapple Coconut

Topo Chico is expanding its Sabores lineup in February 2027 with Pineapple Coconut, a tropical addition to the brand’s premium, flavor-forward sparkling water platform. Topo Chico Sabores combines real fruit juice with the brand’s signature minerality and effervescence, and the new flavor builds on a platform that has brought more than 3.4 million consumers into the category[4]. Tropical flavors have grown 98% over the past three years, while Pineapple Coconut generated 71% purchase intent in testing[5]. The launch gives retailers another way to bring distinctive flavor and premium discovery into the sparkling water set.


Mr. Pibb Black-Current

Mr. Pibb is expanding its flavor lineup with Black-Current, a spring 2027 limited-time offering featuring a bold berry blend flavor profile. The concept ranked highest among seven tested flavor concepts for consumer appeal, purchase intent and uniqueness[6], helping create a distinctive new reason to engage with the brand. Planned in both full-sugar and Zero Sugar varieties, Mr. Pibb Black-Current will be available in 20-ounce PET bottles and 12-ounce 12-packs.


BODYARMOR FIT

BODYARMOR FIT brings together hydration, function and refreshment in a zero-sugar sparkling sports drink. Each bottle contains 290 milligrams of electrolytes and 60 milligrams of caffeine, along with ingredients that support metabolism, giving consumers a differentiated option within the expanding functional hydration space. The platform has already earned recognition as C-Store Decisions’ 2026 Hot New Products Award and Convenience Store News’ 2026 Best New Products Award. BODYARMOR FIT is available in Mixed Berry, Tropical Passionfruit, Citrus Grapefruit, Orange Mango and Watermelon Lime.


vitaminwater Zero Sugar Formula 100

Launching in March 2027, vitaminwater Zero Sugar Formula 100 pairs grape flavor with 100% of the daily value of vitamins C, E, B3, B5, B6 and B12. The innovation responds to interest in beverages that combine hydration with additional functional benefits, while bringing a flavor previously absent from the vitaminwater portfolio. Formula 100 contains no sugar or calories and no artificial sweeteners, flavors or dyes. It will be available in 20-ounce singles and 16.9-ounce six-packs.


POWERADE Watermelon

POWERADE is continuing to evolve its sports hydration lineup with a new Watermelon flavor in January 2027. The launch refreshes the brand’s current melon offering with a flavor consumers associate with refreshment, fun and youthfulness[7], while building on POWERADE’s performance credentials. Available in a 28-ounce bottle, POWERADE Watermelon gives convenience retailers another flavor-forward option for active, sports and everyday hydration occasions.


POWERADE Zero Lemon Lime

POWERADE Zero is expanding in January 2027 with Lemon Lime, bringing one of the sports drink category’s most popular flavors to the Zero Sugar lineup. Lemon Lime is the No. 2 flavor in the category[8], giving the innovation broad familiarity and appeal. The launch builds on momentum for POWERADE Zero, which was up nearly 10% in volume year to date in the source materials, while providing consumers with another Zero Sugar hydration choice.


fairlife 52 oz.

fairlife® is expanding beyond single serve in convenience retail with a 52 oz. take-home format, available in Reduced Fat 2%, Fat Free, Whole and Chocolate. Designed for breakfast, meals, snacking and family needs, the larger format gives shoppers more ways to enjoy fairlife.


Core Power Banana 26g and 42g

Core Power is expanding its protein shake lineup in January 2027 with new Banana offerings in both 26-gram and 42-gram protein formats. Made with 100% real, lactose-free ultra-filtered milk without added protein powders, Core Power is designed for post-workout recovery with high-quality protein to help build muscle and electrolytes to support hydration. Banana brings strong fitness and recovery cues to the lineup while giving consumers more variety within the growing sports nutrition occasion. With 40% of post-workout recovery shoppers saying they like to switch between flavors[9], the expansion creates an additional way to keep the set fresh and recruit new consumers.


Core Power Strawberry 26g

Core Power is also bringing its existing Strawberry flavor into the 26-gram protein format in January 2027. Strawberry is already well liked among current consumers and shows particularly strong appeal among consumers interested in the category, making the expansion a natural complement to Core Power’s existing lineup. Adding the flavor to the 26-gram range creates greater consistency across the portfolio while giving convenience shoppers another grab-and-go recovery option.


Minute Maid Zero Sugar Chilled Singles

Minute Maid Zero Sugar is bringing familiar Lemonade and Strawberry Lemonade flavors to a chilled single-serve format designed for on-the-go occasions. The launch gives convenience shoppers another way to enjoy recognizable Minute Maid flavors with zero sugar while addressing whitespace within chilled, lighter juice drinks and ades. For retailers, the single-serve format creates an opportunity to expand choice in the cold vault and recruit consumers looking for flavorful, non-carbonated Zero Sugar refreshment.


Double Dunkin’

Double Dunkin’ is a new ready-to-drink coffee offering featuring a bold double shot of espresso, real milk and real cane sugar in a convenient 15-ounce can. Available in Original Espresso, Café Mocha and Salted Caramel, the lineup gives shoppers coffeehouse-inspired flavor in an easy grab-and-go format. Designed for morning, on-the-go and daily recharge occasions, Double Dunkin’ expands the choices available to consumers looking for an accessible ready-to-drink coffee option. It also represents Dunkin’s No. 1 innovation launch in convenience retail in five years.


Monster Energy

Monster Energy offers a broad portfolio of energy drinks, brewed coffees, juices and teas, giving consumers a range of choices across energy occasions. At NACS, featured offerings include Monster Energy Original Green, with its signature citrus flavor and 160mg of caffeine; Monster Energy Zero Sugar, which delivers the iconic Monster experience without the sugar; and Monster Energy Zero Ultra, recognizable by its white can and refreshing citrus flavor with zero sugar, 10 calories and 150mg of caffeine. The Coca-Cola Company has a long-standing strategic relationship with Monster and serves as its distribution partner across the U.S. and most global markets.


Footnotes

[1] Nielsen BASES December 2025

[2] Numerator Shopper Survey

[3] Cherry Lime CLT (July ‘26): prototypes assessed vs Cherry Coke with success metric deemed parity or greater

[4] Nielsen Panel L52; Nielsen L52W w/e 11/15/25

[5] Mintel Flavorscape

[6] Nielsen Total AMC L52W w/e 4.12.25.

[7] Market.us News 08.18.2025.

[8] Nielsen Cal Yr 2025 Total US AMC

[9] Material+ Prime Prospects segmentation