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Frozen is an important growth opportunity in convenience retail, helping retailers drive traffic, create excitement and bring innovation into the store.
The category continues to build momentum, with frozen beverages projected to grow more than 6% annually. Frozen is particularly relevant with younger consumers, with 71% of Gen Z preferring a frozen beverage. Branded flavors and limited-time offerings can give shoppers another reason to visit and try something new. At NACS, we’re showcasing our 2027 frozen LTO lineup, including Fanta Cherry Limeade, POWERADE Blood Orange Kick and Fanta Grape. |
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